Contents

    Learn B2B SaaS Marketing

    Top SaaS Blogs to Read in 2024

    Last updated: April 19th, 2024

    As a SaaS marketer, you need to keep a regular pulse on the industry. One of the best ways to do it is by keeping an eye on the most influential SaaS blogs. The best out there can do more than offer food for thought, expert insights, and fresh takes on the industry – they can also be a platform where you connect with inspiring SaaS professionals.

    But there’s a lot of noise in this space, so we’ve handpicked our favorites for you.

    Check out this curated list of the top SaaS blogs to read in 2024.

    SaaStr Blog

    SaaStr Blog

    You may already be familiar with SaaStr because of the popularity of their annual tech conference and other events. The SaaStr blog is no less popular. They cover recent industry news, SaaS marketing and sales, career growth, and insights on raising funds and securing investors.

    Many of the posts are written by the SaaStr founder and CEO, Jason Lemkin, but relevant experts within the team also contribute to the blog. You can also find links to other helpful content like podcasts, ebooks, videos, and the SaaStr academy.

    Some of the most interesting blog posts include:

    All That SaaS

    All That SaaS

    All That SaaS is a great resource for information on all things SaaS-related. It’s purely a blog, as it’s not linked to their SaaS product or marketing agency, so you get the feeling there is no biased messaging.

    The group of blog authors is made up of software nerds, UI/UX professionals, and seasoned SaaS marketers.

    They include a wide variety of content, from industry tips and insights to product reviews, comparisons, and roundups.

    Some of the most interesting blog posts include:

    Chaotic Flow

    Chaotic Flow

    Chaotic Flow is a SaaS blog by Joel York, who has been heavily involved in the SaaS industry for over 20 years, either developing or marketing products. You could say the blog is a bit of a passion project for him, offering a wealth of valuable information for anyone involved in SaaS.

    You’ll find SaaS fresh takes on marketing, metrics, sales, customer success, as well as product news and information. There is also a collection of ebooks that are free to download.

    Some of the most interesting blog posts include:

    SaaSBoomi

    SaaSBoomi

    With the blog’s authors being all SaaS founders hailing from India, SaaSBoomi offers a fresh perspective. It’s easily the number one source of SaaS news and insights for the South Asian market.

    The authors include SaaSBoomi founders and contributing authors who share their stories and insights into the industry.

    There are also several podcasts if you’re interested. These cover the state of marketing in India and globally, including the key learnings from successful marketing campaigns. Each podcast has different hosts and an alternative angle on the marketing industry.

    Related:

    The blog focuses on business development, fundraising, marketing, and AI.

    Some of the most interesting blog posts include:

    Usersnap

    Usersnap

    Usersnap is a SaaS blog focused on customer success and product development. As they have their own user feedback platform, this is their area of expertise, which is great since there aren’t that many SaaS blogs that focus on the customer experience.

    Their blog articles are broken into several topics, including customer feedback, product management, website development, bug tracking, quality assurance, and other updates. This blog is packed with educational and informative articles that will help readers get the most out of the tools they’re using or the Usersnap tools. You can also access webinars and video content through their blog.

    Some of the most interesting blog posts include:

    ChartMogul

    ChartMogul

    ChartMogul is a SaaS marketing blog with a big focus on data and metrics. It’s great for anyone struggling to get their head around KPIs, how to crunch the figures, and just make sense of it all.

    Their blog posts include updates on their CRM product, as well as SaaS industry insights, customer retention, and product and business development generally. Almost all of their content is about data and data management, with a small selection of business leader interviews. Those who work with large amounts of data and frequently have to present it will love the insights and tips in these blogs.

    Some of the most interesting blog posts include:

    TechCrunch

    TechCrunch

    TechCrunch is not strictly a SaaS blog, as it’s more broadly focused on the tech industry as a whole. However, much of the news they share is relevant to SaaS entrepreneurs.

    This blog is ideal for anyone wanting to stay on the pulse with tech industry news. You can sign up for various newsletters, buy tickets for Techcrunch events and conferences, or access a range of podcasts.

    Some of the most interesting blog posts include:

    Crazy Egg Blog

    Crazy Egg blog

    The Crazy Egg blog offers a wealth of SaaS product reviews and business analytics, and a whole range of marketing tips revolving around copywriting and social media. Because the Crazy Egg product is a website optimization tool, the website design blog posts are particularly good.

    Articles are written by members of the Crazy Egg team or various contributing guest writers.

    Some of the most interesting blog posts include:

    The Agile Operator

    The Agile Operator

    The Agile Operator is a smaller blog than the others we’ve covered, and it has a more strictly business vibe. However, their limited content is good quality and certainly worth a read.

    They focus on areas of interest like customer success, demand generation, strategy, product management, and leadership. You can also find several business playbooks on their blog. One provides a nice overview of a 12-month business planning cycle, covering what to aim for in each quarter.

    Some of the most interesting blog posts include:

    Powered by Search Blog

    Powered by Search B2B SaaS Marketing Blog

    We can’t forget to mention our own blog, The B2B SaaS Marketing Blog. Without being too biased, it’s a gold mine for those looking for SaaS marketing advice.

    Blog posts are written by the founder Dev Basu, the Head of Strategy Mike Smith, or other guest or staff writers. The content we post is grounded in our own hands-on experience from many years of working with B2B SaaS clients.

    We’re passionate about sharing what can make a difference in this industry – the common mistakes we’ve seen clients make and the strategies that have brought them success. Posts cover a broad range of topics: content marketing, conversion rate optimization, SEO, PPC marketing, strategy, and link building.

    The best way to get fast access to the latest posts is to sign up for the newsletter, which distributes fresh reading material every week.

    Some of the most interesting blog posts include:

    Noah Kagan

    Noah Kagan blog

    Noah Kagan is a big-time SaaS entrepreneur and investor-turned-influencer. His experience in the industry has made him an unrivaled source of advice for SaaS startups. He has a popular YouTube channel and has published an international best-selling book, walking people through the steps of building a 7-figure business in as little as a weekend – but his blog is not to be underestimated.

    In the blog, previously called OkDork, Noah shares his thoughts and learnings from his years in SaaS. He enjoys chatting with other SaaS founders and has many interview-style posts that offer fresh takes from other professionals, as well as Q&A posts where he answers popular reader questions. The content is helpful for SaaS business owners, but it’s more than that – it’s enjoyable reading. Many of the blog posts are also available in audio format as a podcast.

    Some of the most interesting blog posts include:

    Hitenism

    Hitenism

    Hitenism was started by Hiten Shah, who is the founder of several SaaS businesses, including Crazy Egg, KISSmetrics, and Quick Sprout. In the blog, he shares his personal experience as a startup founder and entrepreneur, as well as his passion for content marketing.

    This blog is not for those looking for business advice that includes lots of hard-hitting data. Hiten has another blog called SaaS Weekly that fits this description. Hitenism offers something else – easy reading and mental stimulation.

    Some of the most interesting blog posts include:

    Wrapping Up

    These top SaaS blogs offer quite a bit of variety. Some cover a broad scope of topics, while others zero in on niches like customer success or data management. Then there are the personal blogs from SaaS founders themselves, which offer a glimpse behind the curtain that can give you a fresh perspective on how to think about the industry today.

    Follow one or more for the best advice to help you achieve SaaS marketing and business success and keep up with industry news.

    For regular SaaS marketing tips from the Powered by Search team, sign up for our weekly newsletter!

    What you should do now

    Whenever you’re ready…here are 4 ways we can help you grow your B2B software or technology business:

    1. Claim your Free Marketing Plan. If you’d like to work with us to turn your website into your best demo and trial acquisition platform, claim your FREE Marketing Plan. One of our growth experts will understand your current demand generation situation, and then suggest practical digital marketing strategies to hit your pipeline targets with certainty and predictability.
    2. If you’d like to learn the exact demand strategies we use for free, go to our blog or visit our resources section, where you can download guides, calculators, and templates we use for our most successful clients.
    3. If you’d like to work with other experts on our team or learn why we have off the charts team member satisfaction score, then see our Careers page.
    4. If you know another marketer who’d enjoy reading this page, share it with them via email, Linkedin, Twitter, or Facebook.