Glossary
A
Ad Campaigns
Many SaaS marketers struggle with high churn rates and low conversion from free to paid plans. It’s frustrating to see potential customers slipping away, especially after investing so much time…
Average Order Value (AOV)
Many SaaS marketers struggle with high churn rates and low conversion from free to paid plans. It’s frustrating to see potential customers slipping away, especially after investing so much time…
B
Broad Match Modifier
Many SaaS marketers struggle with high churn rates and low conversion from free to paid plans. It’s frustrating to see potential customers slipping away, especially after investing so much time…
C
Click Through Rate (CTR)
Many SaaS marketers struggle with high churn rates and low conversion from free to paid plans. It’s frustrating to see potential customers slipping away, especially after investing so much time…
D
Direct Marketing
Many SaaS marketers struggle with high churn rates and low conversion from free to paid plans. It’s frustrating to see potential customers slipping away, especially after investing so much time…
G
Geographic Segmentation
Many SaaS marketers struggle with high churn rates and low conversion from free to paid plans. It’s frustrating to see potential customers slipping away, especially after investing so much time…
I
ICP (Ideal Customer Profile)
Many SaaS marketers struggle with high churn rates and low conversion from free to paid plans. It’s frustrating to see potential customers slipping away, especially after investing so much time…
M
Marketing Channel
Many SaaS marketers struggle with high churn rates and low conversion from free to paid plans. It’s frustrating to see potential customers slipping away, especially after investing so much time…
O
Outreach Marketing
Many SaaS marketers struggle with high churn rates and low conversion from free to paid plans. It’s frustrating to see potential customers slipping away, especially after investing so much time…
S
Sales Accepted Lead (SAL)
Many SaaS marketers struggle with high churn rates and low conversion from free to paid plans. It’s frustrating to see potential customers slipping away, especially after investing so much time…
U
Unique Value Proposition (UVP)
Many SaaS marketers struggle with high churn rates and low conversion from free to paid plans. It’s frustrating to see potential customers slipping away, especially after investing so much time…